The Aspire campaign’s launch included a product website, email campaign, and sales kit. We also developed large format print graphics and an animated video demonstrating the innovative technology to be featured at the annual Radiology Society of North America (RSNA) conference.
To help end users promote the product in their practices, we also developed an on-demand, innovative and customizable, strategy. This allows imaging centers to access compliant, Aspire-branded marketing and patient outreach materials through a secure website. Once customized with their own brand identities, product owners can download or print on-demand from the website.