The Challenge: IEEE sponsors more than 1,400 annual conferences and meetings worldwide. IEEE’s Engineering in Medicine and Biology Society (EMB) asked us to develop a conference mobile app that would accomplish several things. First they want to modernize their mechanism for distributing technical papers. Second, EMB asked us to make it easier for attendees to schedule their day and identify sessions to prioritize during the event. Third, the legacy practice of distributing conference proceedings via print, CD/DVD and USB flash drive’s was costly and inconvenient for attendees. This needed to be replaced with something more modern.
The Approach: Our custom conference mobile app is integrated with one of the largest event promotion and management companies, Cvent’s registration system. It allows conference attendees to find sessions and papers of interest to them, organize their conference experience, and log in to download proceedings. Users can access the platform prior to the conference and for one year afterwards. Proceedings are accessible on smartphones and tablets. They can be found through online search, and the platform provides user behavior and activity analytics. The cost is comparable to that of traditional delivery methods.