Promotional Medical Education

Open doors and minds

Getting busy physicians to attend promotional speaker programs requires increasingly creative thinking. Doctors simply won’t attend a talk if their expectation is “a chicken sandwich and a sales pitch.” Their attendance is far more assured when they can expect to take part in case-based discussions, hear and see content that is presented in engaging and new ways, and engage in lively intellectual exchange.

Our highly successful promotional medical education programs provoke stimulating discussion. Using real patient interviews, KOL commentary, visually rich design elements and interactive media, we present data and messaging in engaging formats. Our programming allows physicians to interact with data, to create personalized scenarios, and to build their knowledge based on clinically relevant information.

Our high-science lunch and learn video series appeals to physicians’ intellect and their desire to be entertained, incorporating innovative rich media to create programming that looks like a PBS or Discovery program, not a slide deck.

D2’s medical education solutions bring results: making an impression with your data, allowing sales reps repeat access to physicians, and dramatically increasing physicians’ brand loyalty. View our healthcare demo or browse some of our case studies to see what we mean.